Einar Gabbassov is a technical artist and creative director. A graduate of Istituto Europeo di Design in Milano, Italy, Einar spent eight years working on various commercials and feature film VFX across Europe and Central Asia.In 2012, exploring new creative horizons, Einar took part in developing the high-end kids’ animation TV series ‘Tellur Aliens’.He served as the Director and Creative Group Head for the series. In addition to his creativity, Einar has strong skills in CG lighting and rendering, Image Processing programming, and Renderman development. Through this blog, Einar shares his knowledge and opinion on various creative and technical aspects of his daily job. Einar’s client list includes international companies such as Kimberly-Clark, Caspian Beverage Holding,Wrigley, RG Brands, Kaspersky Lab, Efes Beverage Group, British Tobacco, Crea Young & Rubicam, DDB, Saatchi & Saatchi, BBDO and others.